SELECTED PORTFOLIO

Taking the time to not only understand your business goals and objectives, but also the history of how you got here. Every business has a story and understanding it in order to build upon it, is an essential part of my process of helping you move forward and achieving your goals.

From cover art direction to layout to print production, every publication tells a story - your company's story.

PUBLICATION DESIGN

Implementing the visual messages for all your advertising; print ads, direct mail and online.

ADVERTISING & DIRECT MAIL

From large Neighborhood Outreach Presentations to micro targeted audiences, such as City Councils and Planning Departments, the key to getting the sign-off always includes clear and consistent messaging.

PRESENTATION DESIGN

Creating a Cohesive & Unified Message

Working with multi-disciplinary teams to craft and fine-tune the exact messaging for the various target audiences. Taking concept from the developers and working with the architect teams, renderers and the landscape architects to direct and ultimately create a cohesive story.

From branding implementation, to trade show event way-finding solutions to optimizing the aesthetics of utilitarian code compliant signage.

ENVIRONMENTAL GRAPHICS & WAY-FINDING SOLUTIONS

When working with non-profits the creative role is often expanded to include more than design, taking on the roles of messaging and marketing.

NON-PROFIT & FOUNDATION WORK

Joint international logo creation for the Mayo Clinic (US) and Sheba Medical Center (Israel).

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